Ted Baker has reported strong sales and profits as it continues to drive its international portfolio. This is what the analysts said.

“Ted has closed another year of excellent progress. UK, Europe and the US all showed good progress, as did ecommerce, and the company has announced plans to build a new UK DC to service the European business.

“The Asian market has been difficult for most but the company continues to pursue a long-term opportunity there.

“The company’s strength is that it consistently delivers growth well ahead of the sector.

“Ted has a first-class track record of delivering strong sales and profit growth. We believe that investors value that consistency and the company’s premium to the sector is earned accordingly.” – Adam Tomlinson, Liberum

Ted Baker’s final results were ahead of our expectations. It remains clearly differentiated from peers and is beginning to gain momentum from a global perspective.

“It is, in our view, very much in the early stages of an international roll-out strategy, particularly in Europe.

“It is growing in confidence with its US development. In the meantime, it will continue to push all channels, wholesale, concessions and online.” – Freddie George, Cantor Fitzgerald

“Another strong year of delivery for Ted Baker. While the 18.6% growth fell slightly short of our final forecast upgrade from November, the trading and profit momentum remains compelling.

“In current trade, the outlook statement is more upbeat than we had expected, flagging double-digit projections in wholesale and a good start to spring and summer ranges in retail, despite a cool weather start to the season.” – John Stevenson, Peel Hunt


Despite an uncertain backdrop in some of its markets, particularly Asia, Ted Baker’s strong full-year results demonstrate the strength of the brand, driven by its reaction to trends and signature mix of quality and attention to detail.

“On track to establish itself as a global lifestyle brand, Ted Baker accelerated its international expansion during the year, with investment in brand-building in newer markets paying off.

“As the prevalence of celebrity and fitness culture continues to heighten male’s interest in fashion and personal appearance, Ted Baker opportunely responded to its typical 25-45 year-old male shoppers’ growing demands for increased choice and style with its fashion-led quality collections justifying its premium price points.

 “A raft of planned store openings in the coming year, alongside continued investment in its ecommerce platforms and personalisation globally, will help ensure Ted Baker is positioned to enjoy another flourishing financial year ahead.” – Rebecca Marks, Verdict Retail.


“We remain long-term supporters of Ted Baker, given its international growth prospects and strong management track record.

“Ted remains under-penetrated in many substantial markets, especially in terms of its own stores, which emphasises and underpins the brand’s long-term potential.

“By way of example, own store development has been focused primarily in North America over the past five years, with Europe in contrast boasting just 9 stores.

“Management expects capital expenditure to increase in full-year 2017 to around £45m, compared with the more normal level of around £30m.

“The main driver of the difference will be the fit-out of a new state of the art European distribution centre here in the UK.

“While this will entail a small degree of double running costs, we see no reason to amend our full-year forecast of £65.5m at this stage.” – David Jeary, Canaccord Genuity