Profile: Is Nick Jones the right man to keep Joules growing?

nick jones

Former Marks & Spencer and Asda exec Nick Jones has been poached by fashion retailer Joules as its next chief executive. Retail Week analyses whether he’s the right man for the job

Last week, fashion retailer Joules announced that former Asda and M&S executive Nick Jones would be taking over from Colin Porter as chief executive towards the end of this year. 

Coming off the back of strong interim trading results in January, and with an eye towards ambitious growth targets overseas and online, Joules seems to be the perfect place for a man with an exclusively corporate background to cut his teeth at a smaller retailer, albeit one with some private equity investment already. 

In his first chief executive role, Jones will work closely with founder Tom Joules, as he looks to deliver on the fashion brand’s ambitions.

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