All Customer articles – Page 162
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NewsMorrisons ‘Price Crunch’ campaign slashes fruit and veg prices
Morrisons is to slash prices on more than 1,000 items, many in fruit and vegetables, as it launches its new ’Price Crunch’ campaign.
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NewsWatch: Amazon spotlights Echo virtual assistant in first Super Bowl ad
Amazon has given a push to its virtual assistant device Echo in a teaser ad featuring Alec Baldwin, ahead of its first Super Bowl commercial.
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OpinionOpinion: Six things retailers must do in 2016 to win over consumers
Retailers must adapt to changing shopper needs and habits to keep consumers happy. Here are some of the key factors to address.
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NewsWatch: Waitrose spotlights Pick Your Own Offers in new ad campaign
Waitrose has launched an advert focusing on value as part of its fight against the discounters, after suffering its worst Christmas since 2006.
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NewsBreakfast briefing: Retail news on Amazon and Co-op
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OpinionOpinion: David Bowie offered retailers lessons in reinvention and innovation
The death of David Bowie – unexpected and too soon – had a profound impact on many of us, and highlights how perceptions can differ.
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NewsNRF: Blog day three – do away with ‘multichannel’ tag and listen to customer
Believing technology alone will transform the retail landscape into a sleek, slick, multi-platform, frictionless world is a dangerous conviction.
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NRF: Interview with Macy’s head of digital technology Yasir Anwar
Macy’s head of digital tech and founder of Macy’s Labs, Yasir Anwar, reveals how he views innovation in today’s disruptive retail landscape.
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AnalysisNRF: Blog day two – impact of ‘me-centricity’ on New York’s most innovative stores
US retailers are catering for a new trend in consumer behaviour – me-centricity – by providing bespoke shopping experiences.
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NewsNRF: Interview with River Island chief information officer Doug Gardner
River Island’s information boss reveals what’s involved in the fashion retailer’s major business transformation in the digital age.
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OpinionOpinion: Sports Direct's bad form has nothing to do with bad press
It wasn’t a boycott by Guardian readers that tripped up Sports Direct boss Mike Ashley, but a failure to manage City expectations.
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AnalysisRetail Week Talks: Rory Sutherland on the psychology of tomorrow's customer
Ogilvy & Mather group UK vice chairman Rory Sutherland discusses how retailers need to adapt to keep customers satisfied into the future.
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AnalysisAnalysis: The battle of the retail Christmas ads commences
The Christmas ad competition is on to win shoppers’ seasonal spend. Here are some of the retailers’ approaches adopted for this year’s campaigns.
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OpinionBlack Friday may be a nightmare before Christmas for retailers
Sales have already taken a hit in anticipation of Black Friday discounting, but the full extent of its impact remains to be seen.
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NewsData: John Lewis Christmas ad clocks up more than 6 million views on YouTube
Data: John Lewis’ latest Christmas advert, unveiled last Friday, has already generated more than 6 million views on YouTube.
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AnalysisAnalysis: Retailers have made Black Friday a rod for their own backs
Black Friday is now firmly established in the UK, but some retailers are scaling back their involvement after difficulties last year.
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NewsM&S signs up 1.8m Sparks members as customers shrug off data fears
M&S has so far signed up 1.8 million shoppers to its Sparks membership scheme and a website data scare has not hit applications to join.
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NewsNotonthehighstreet.com takes aim at rivals with biggest Christmas campaign
Notonthehighstreet.com has launched its biggest ever Christmas marketing campaign that takes aim at its more traditional retail rivals.
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NewsHotel Chocolat boss: ‘Consumers want to see brands being adventurous’
Hotel Chocolat founder and chief executive Angus Thirlwell says today’s consumer “wants to see their brands being adventurous”.
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NewsAsos Rewards loyalty and engagement programme to be rolled out
Fashion etailer Asos is to roll out a loyalty scheme after an enthusiastic reaction from shoppers to a trial.

















