TikTok

TikTok is video-based social media site with a growing ecommerce business, TikTok Shop. Retail Week provides news, analysis, features and opinion about TikTok and the online retail sector.

Latest news and insight on TikTok from Retail-Week.com

Opinion
‘Keeping it real is essential when venturing into social commerce such as TikTok Shop’
2025-02-25T10:28:00+00:00By Daniel Fanshawe
Lidl has become the first grocer to sell through TikTok Shop. Its approach is a good example of how retailers can best use the platform, says Kantar’s senior client director Daniel Fanshawe
News
Lidl is launching on TikTok Shop in ‘supermarket first’
2025-02-18T11:11:00+00:00By Chloe Mills
Discount giant Lidl is launching a range of exclusive high-protein products in a move that will see it become the “first-ever supermarket” to sell via TikTok Shop.
Analysis
The shoplifting epidemic has become ‘anti-capitalist inspo’ for well-off Gen-Zers
2025-02-10T14:51:00+00:00By Ellis Hawthorne
Casual pilfering has become a rebellious anti-capitalist statement and a response to cost-of-living pressures for young shoppers. But what can be done to change their minds?

More on TikTok

News

Boots’ new report reveals the trends set to shape the beauty industry in 2025

2025-02-10T12:36:00+00:00By Megan Robinson

Boots has released its fifth annual trends report revealing the top trends set to shape the beauty industry this year.

Analysis

TikTok’s future remains in limbo – if a deal to save it falls through, how could UK retail be impacted?

2025-01-16T16:39:00+00:00By Phoebe Hennell

While TikTok and its Chinese-based owner ByteDance has been given a stay of execution by incoming American president Donald Trump, the hugely successful social media app is still facing an uncertain future. How could a potential ban affect UK retailers and social commerce brands who have made TikTok their home?

TikTok Shop has achieved its highest ever sales over Black Friday
2024-12-05T10:00:00+00:00By Megan Robinson
‘Retailers who miss the shift in customer interactions are likely to face an existential risk’
2024-11-21T06:30:00+00:00By Sarah Lambert
TikTok set for ‘record-breaking’ Christmas driven by surge live shopping
2024-11-20T10:31:00+00:00By Megan Robinson
John Lewis store takes starring role in ‘emotional’ 2024 Christmas ad
2024-11-14T07:04:00+00:00By Chloe Mills

Secondhand tech: Should more retailers cash in on the opportunity?
2024-10-01T15:13:00+01:00By Megan Robinson
TikTok Shop is launching its first week-long Sales event in the UK
2024-09-23T06:00:00+01:00By Megan Robinson
Q&A: Former NOTHS exec Ella d’Amato on disrupting social commerce with her new platform
2024-08-20T15:15:00+01:00By Ritika Bhoora
Is Pinterest for business the next big disruptor in social ecommerce after TikTok and Instagram Shop?
2024-08-15T16:04:00+01:00By Ritika Bhoora

All TikTok content from Retail-Week.com