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TikTok

TikTok is video-based social media site with a growing ecommerce business, TikTok Shop. Retail Week provides news, analysis, features and opinion about TikTok and the online retail sector.

TikTok Shop

Latest news and insight on TikTok from Retail-Week.com

Chart of the Week
Chart of the Week: Breaking down the UK’s £9.1bn social commerce spend
2025-12-03T00:01:00+00:00By George Arnett
Selling via social media apps like TikTok Shop and Instagram will drive £9.1bn in revenue for non-food retailers in the UK over 2025, new research from Retail Economics and social commerce platform Unbox.
News
TikTok Shop to see ‘record-breaking’ Black Friday sales as more retailers join platform
2025-11-26T14:18:00+00:00By Megan Robinson
TikTok Shop is expected to see a record-breaking Black Friday as retailers such as Marks & Spencer, Sainsbury’s and Clarks joined the platform in time for peak, Retail Week can reveal.
Analysis
TikTok Shop predicts record-breaking Christmas after ‘breakout year’
2025-11-13T12:58:00+00:00By Hugh Radojev
In a year where TikTok Shop has gone mainstream, with the likes of M&S and Lidl launching on the platform, the live shopping app is gearing up to break all its records this Christmas.

More on TikTok

Live shopping: Bambuser CEO on why the future of ecommerce looks like Netflix

2025-11-07T06:00:00+00:00By Ellis Hawthorne

Bambuser’s chief executive speaks to Retail Week about why the future of ecommerce looks more like Netflix than a static catalogue – and why Gen Z’s loneliness might be driving the shift.

Chart of the Week

Where will people watch Christmas ads this year?

2025-11-05T14:42:00+00:00By George Arnett

A new poll by Kantar unsurprisingly shows that more people are excited about watching ads on social channels, but Brits are just as excited as last year about watching ads on TV

Marks & Spencer launches on TikTok Shop
2025-11-04T12:16:00+00:00By George MacDonald
AI-powered shopping in the US forecast to increase by 520% this holiday season
2025-10-06T13:31:00+01:00By George Arnett
What to expect from TikTok Shop as it prepares for its biggest Black Friday yet
2025-09-10T12:00:00+01:00By Megan Robinson
Christmas turkeys to be sold on TikTok Shop UK
2025-09-10T09:23:00+01:00By Megan Robinson

From scroll to sale: How TikTok drives commerce everywhere
2025-07-30T11:04:00+01:00Paid for post by TikTok
‘Is social commerce retail’s next-gen sales enabler or just another trend trap?’
2025-06-09T14:35:00+01:00By Brian Kalms
TikTok has become the ‘front door for beauty’, says Estée Lauder Companies exec
2025-05-14T10:22:00+01:00By Megan Robinson
Social commerce, live shopping and VR: the innovations powering digital shopping in 2025
2025-04-22T06:00:00+01:00Promotional research for Affirm, Equals Money and Vimeo

All TikTok content from Retail-Week.com

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