Asda

One of the UK’s ‘big four’ supermarkets, Asda has been owned by US multinational retail corporation Walmart since 1999. It has suffered at the hands of the discount disruptors, however the grocer continues to zero in on its value proposition to win market share.

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Analysis: Is a Sainsbury's-Asda deal dead in the water?

2019-02-20T16:49:00+00:00By

What a difference a year makes. In April 2018, Sainsbury’s chief executive Mike Coupe, Asda boss Roger Burnley and Walmart’s international supremo Judith McKenna were all smiles as they lifted the lid on plans for a £13bn mega-merger.

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