Affiliate marketing: Online retailers’ best friend

Email affiliates such as Groupon and Vouchercodes.co.uk send standalone email campaigns to their users

Affiliate marketing is invaluable for retailers, but many forget its value in promoting full-price product. Alison Clements looks at how to get more from your affiliate marketing budget

Subscription content

Please sign in now if you have a subscription

Retail Week

Subscribe now for full access or register now to continue reading

Retail Week is the most trusted source of business intelligence for the retail industry. Subscribe now to enjoy:

  • Unlimited access to Retail-Week.com
  • Expert analysis and in-depth industry reports
  • Exclusive newsletters and breaking news alerts
  • Retail Week magazine

Discover Retail Week subscribe now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.