London Designer Outlet’s new AI assistant drives double-digit surge in page views

LDO website-Joy

London Designer Outlet, based in north London’s Wembley Park, has seen a double-digit rise in page views since launching its new AI assistant, Retail Week can reveal.

The new AI assistant dubbed “Joy” is now live on the London Designer Outlet website, with the aim of answering customer queries so they can get the most out of their trip.

 

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