M&S has expanded its beauty takeback scheme to an additional 60 stores in the UK in its latest push for circularity and sustainability.
Marks & Spencer has expanded its beauty takeback scheme as part of its “Plan A roadmap to net zero” to 60 additional stores, bringing the total to 100 stores in the UK.
Beauty takeback scheme boxes are now available in new locations including Birmingham Bullring, Cardiff, and Inverness, allowing customers to recycle any form of plastic or aluminium beauty packaging from any retailer, by dropping their used beauty packaging into dedicated boxes located within the store’s beauty section.
The retailer said the scheme has processed “over 1.6 tonnes of beauty packaging – the equivalent of a small car, which otherwise might have ended up in landfill” since its launch.
Katharine Beacham, head of sustainability, clothing & home at M&S, said: “At M&S, we want to play our part in driving a more circular economy and the circularity services we offer are key to this.
“Since launching last year, our beauty takeback scheme has proven hugely popular, providing a convenient option for customers to recycle their beauty products.
“We’re delighted to be able to introduce the scheme to even more of our stores across the UK this month, to enable them to give their empty beauty packaging another life.”
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