Fast-fashion etailer Pretty Little Thing has launched next-day click-and-collect, via a partnership with parcel delivery shop Doddle.
The etailer’s customers can now order online until 10pm and then collect their items the following day from 50 Doddle stores nationwide, located near to train stations, university campuses and shopping centres.
Pretty Little Thing’s next-day delivery will cost £4.99. Customers are able to return orders for free.
Because some Doddle stores also include changing rooms, customers are able to try on clothes immediately and have the option to return items straight away.
Pretty Little Thing distribution manager Ben Hulme said: “By working with Doddle we can offer our customers greater flexibility and convenience for delivery and returns.
“Doddle’s stores are handy for our customer base at train stations and universities and the extended trading hours complement our customers’ lifestyles rather than disrupt them.”
Other retailers to partner with Doddle include Coast, Missguided, Morrisons, Warehouse and Wiggle.
The parcel delivery shop has recently launched several initiatives including a partnership with delivery service DPD and a “snap-and-send” service, which collects parcels for delivery from a consumer’s location.