Missguided has expanded its partnership with the parcel delivery service Doddle, launching a free returns policy and next-day delivery.
The fast-fashion retailer had previously charged £1.95 for returns.
Missguided customers will be able to collect and return orders from more than 50 stores at shopping centres, train stations and universities. A number of Doddle stores also contain changing rooms.
Doddle chief executive Tim Robinson said: “The addition of these services really strengthens our relationship with Missguided. Our locations complement the habits of Missguided’s urban customers, particularly in universities.”
Retail Week revealed in April that Missguided will launch its first standalone store in Westfield Stratford City. Its long-term plan is to roll out stores across the UK, and eventually internationally.
It has already launched concessions at Selfridges in Manchester and with Nordstrom in the US.