All SilkFred articles

News

SilkFred boosts personal shopping experience with AI

2023-07-25T12:33:00Z

Fashion marketplace SilkFred has unveiled its AI-powered personal shopping experience, which uses a recommendation engine called ‘Fred’ to “build your perfect wardrobe”.

Video

Watch: Pets at Home, SilkFred and BrandAlley CEOs on the new drivers of loyalty

2020-08-10T05:00:00Z Paid for post by Coveo

Some of the sector’s leading chief executives have come together to debate the future of loyalty in the new world of retail.

Analysis

Pretty Little Thing, SilkFred and fashion’s rising stars

2016-12-15T07:00:00Z

Between bad weather and squeezed margins, you’d be forgiven for thinking fashion was in the doldrums this year.

Opinion

Blog: SilkFred’s Emma Watkinson on the evolving digital fashion marketplace

2016-08-25T16:09:00Z

Ahead of Retail Week Buzz, chief executive officer of SilkFred Emma Watkinson talks about setting up on her own and making business choices.