As the New Year nears, retail bosses tell Retail Week about their resolutions for 2017.

Rob Collins

Rob Collins

Tempting as it is to have hugely ambitious New Year resolutions, I’ve learned that they’re the ones that don’t last beyond the end of January. So at a personal level, my aims for 2017 will be more of a nudge than a transformation.

Similarly, for our business I’ll stick with what many have heard me say: “Let’s make Waitrose even more Waitrose.”

In this market, being clear about who you are and what you stand for is more important than ever.

That’s why we’ll put renewed energy into our endeavours to be the definitive high-quality, high-service food retailer.

  • Rob Collins, managing director, Waitrose