Wickes has hired Fit Flop ecommerce boss Lee Faetz as it vies to enhance its multichannel capabilities.

Faetz joined Wickes last month as ecommerce director, reporting into chief marketing officer Ian Crooks, who joined from Tesco earlier this year.

His appointment will help the DIY retailer build on its website relaunch earlier this year. Wickes also rolled out click-and-collect and launched a mobile site this week.

Faetz was global head of ecommerce at footwear brand Fit Flop until July. He cut his teeth at footwear retailer Schuh where he spent eight years rising to ecommerce manager.