All Monsoon Accessorize articles
Monsoon is a womenswear and kidswear retailer which operates the Monsoon and Accessorize brands. Monsoon was founded by Peter Simon in 1973, with the first Accessorize store opening in 1984. In 2019 the retailer turned to a CVA in order to reduce its store portfolio and rents. From 2016, Monsoon has been decoupling the stores in order to focus on individual brand images, with the coupled stores revealed as some of the worst performers in the CVA. The retailer operates around 800 international branches in over 60 markets and 450 in the UK.
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NewsMonsoon launches travel boutique store at Waterloo
Monsoon has opened the doors of its new travel boutique store concept in London’s Waterloo Station as it continues expanding its travel retail portfolio across the UK and Europe.
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GalleryStore gallery: Monsoon ‘goes back to its birthplace’ with 50th anniversary pop-up
Monsoon has opened the doors to its new London pop-up store on Portobello Road, celebrating the fashion retailer’s 50th anniversary “right where the brand’s story began”.
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NewsMonsoon to open first childrenswear boutique
Monsoon will open its first childrenswear boutique in Westfield, Stratford City, as it fulfils plans to open new stores in 2023.
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NewsMonsoon eyes new store openings as profitability recovers
Womenswear retailer Monsoon is bucking the gloom hanging over retail with plans to open new stores in 2023 after returning to profitability this year.
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NewsMonsoon Accessorize goes ‘back to origins’ as it returns to profit post-administration
Monsoon Accessorize has returned to profit, as its turnaround strategy following administration in 2020 bore fruit.
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Retail Navigator Analysis
Monsoon Accessorize (Overview)
Monsoon is a womenswear and kidswear retailer which trades under the Monsoon and Accessorize brands and has been undergoing a transformation programme to take the business back to its roots after a prolonged period of underperformance. Monsoon and Accessorize are part of Adena Brands Ltd alongside East.
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Retail Navigator AnalysisMonsoon Accessorize (Financials)
Driven by an improved clothing and accessories market as lockdown restrictions were lifted and the restructuring programme continued to pay off, sales at Adena Brands (comprising Monsoon, Accessorize and East) surged 42% to £240.7m in the year to August 27 2022 against a 12-month comparable period (£169.5m).
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Retail Navigator AnalysisMonsoon Accessorize (SWOT)
Remaining committed to its ethical ideals has put the group in a strong position as CSR has increased in importance and gives the retailer a good story to tell on social media and in content-led marketing campaigns. The current turnaround programme is focused on returning the business to its roots.
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Retail Navigator AnalysisMonsoon Accessorize (Strategy)
Following a CVA in 2019 and a spell in administration in 2020, Monsoon Accessorize is undergoing a turnaround programme to take the business back to its roots. Monsoon and Accessorize form part of Adena Group alongside online fashion retailer East.
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Retail Navigator AnalysisMonsoon Accessorize (People)
COO Nick Stowe took on the role of CEO in August 2020, a year or so after former boss Paul Allen left the business, and has been focusing on building up the product and brand teams.
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Retail Navigator AnalysisEcommerce at Monsoon Accessorize
The relaunch of the websites at the end of 2020 formed a key part of the retailer’s turnaround plans under new ownership.
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Retail Navigator AnalysisSupply chain at Monsoon Accessorize
Enhancing stock management has been identified as a key area for improvement. The aim is to maximise selling opportunities by keeping stock live for distribution and minimising the amount of stock sitting in stockrooms.
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Retail Navigator AnalysisCustomer and marketing at Monsoon Accessorize
As part of its transformation strategy, Monsoon Accessorize is aiming to take the business back to its roots and go back to the DNA of what Monsoon means to its customers.
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Retail Navigator AnalysisStores at Monsoon Accessorize
The store network has been reduced significantly following its CVA and spell in administration. But with 154 stores in early 2023, the business is expanding again, including the rollout of a new boutique store concept.
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Retail Navigator AnalysisTechnology strategy at Monsoon Accessorize
The IT strategy at Monsoon Accessorize was developed in close conjunction with the ecommerce strategy. The retailer has been focused largely on adapting to a multichannel environment, while also reshaping its store operations both at home and overseas.
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AnalysisArrivals and departures – how WHSmith, Dixons and Monsoon see direction of travel retail
As restrictions ease across the world, Dixons, WHSmith and Monsoon are taking differing approaches to prepare for the return of travel
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Retail Navigator AnalysisMonsoon Accessorize (Outlook)
Having used its CVA and subsequent stint in administration to shutter underperforming stores and switch to turnover-based rents in a number of locations, the retailer has been reduced to a profitable core.
