Sephora acquires online beauty retailer Feelunique as ‘first step’ into UK

Entrance of Sephora San Francisco store

Sephora has acquired online beauty company Feelunique, which chief executive Martin Brok hailed as the “first step for Sephora’s presence” in the UK.

The retailer has taken a majority stake in Feelunique from previous owner private equity firm Palamon Capital Partners and other shareholders. The retailer said it expected the acquisition to be completed during the second half of 2022.

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