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Retail VoiceGoogle’s digital marketing predictions for 2021
Equality, data ethics and the business impact of mobile apps are some of the topics on marketing agendas for 2021. Here Google UK leaders share their predictions for next year.
Retail VoiceWatch: How a year of change impacted UK consumer trends
In a year like no other, Google Trends data provides a revealing snapshot of the changes we’ve experienced in the way we live, work, play and shop. Watch these shifts in consumer behaviour unfold in this two-minute video.
Retail VoiceAlways do what you’ve always done? Expect to see what you’ve always seen from your marketing
As the end of 2020 approaches, I can’t help but wonder how the Queen will sum it up in her holiday season speech. ‘Anno Peculiare’ anyone? (1).
Retail VoiceBlack Friday consumer trends shaping the future of retail
After what’s been an unprecedented year in so many ways, it’s no surprise we’ve witnessed a particularly unprecedented Black Friday.
Retail VoiceSix marketing trends that will make you rethink your Christmas strategy
It’s clear that this year’s Christmas shopping season is different from any other.
Retail VoiceHow UK consumers are shopping differently for Christmas this year
Though not many people know exactly what they’ll be doing on Christmas Day this year, that doesn’t mean consumers are leaving their festive planning until the last minute. In fact, the opposite is true.