By George MacDonald2019-08-13T06:45:00
Variety store group Poundland is to pilot prices below £1 for the first time, along with higher price points to deliver “even more amazing value” for shoppers
Poundland said the new price architecture would allow it to “extend ranges to cover a larger proportion of the volume items demanded by customers”.
The pilot is being run in 24 branches in the Midlands.
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