Asos has relaunched its newly purchased Topshop and Topman brands with a two-week social media campaign.
After purchasing the two brands, along with Miss Selfridge and HIIT activewear at the beginning of the month, Asos has sought to revitalise its fashion credentials as an online-only retailer.
Asos has more than doubled the number of Topshop and Topman products available on its site since February, with plans to double it again over the next few weeks.
Please sign in now if you have a subscription or are already registered with us.
Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.
Register today for a taste of our high-quality intelligence and enjoy:
Discover Retail Week register now
Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.