Value fashion giant Primark has lowered the price on hundreds of its essential childrenswear products in a bid to “help family finances go further” while also rolling out its click-and-collect service to an additional 32 of its stores, including in London.
Primark said in a statement that the reduction across its kidswear offering will include T-shirts, leggings, sweatshirts, hoodies and pyjamas as it continues to “stand by its customers and its price leadership on the UK high street”.
The price cuts will be rolled out across Primark’s 2023 autumn/winter ranges, available in stores from the end of July.
Please sign in now if you have a subscription or are already registered with us.
Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.
Register today for a taste of our high-quality intelligence and enjoy:
Discover Retail Week register now
Please note, if you have recently purchased a subscription, it may take a few moments before your account is updated.