All Decathlon articles – Page 2
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InterviewInterview: How Eric Mazillier uses a ‘sports mindset’ to lead Decathlon UK
Sitting in the cafe located within Decathlon’s outlet in Surrey Quays, Eric Mazillier explains that he usually cycles almost 30km a day, but on the morning of our interview he had avoided the trip because it was beginning to rain.
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Retail Navigator AnalysisDecathlon (SWOT)
Decathlon’s global presence in nearly 70 countries worldwide gives the brand a strong reputation for sports expertise as well as the scale to leverage its buying power for lower prices. Its purchase of Bergfreunde will further its reach.
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Retail Navigator AnalysisDecathlon (Overview)
Founded by Michel Leclercq in 1976, Decathlon is a family-owned sports company that believes the best sports products should be accessible to all.
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Retail Navigator AnalysisDecathlon (Financials)
Decathlon heralded a “transformative year” with sales for the year ending 31 December 2023 (FY2023) rising 1.2% to €15.6bn (£13.6bn) or 4.4% in constant currency.
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Retail Navigator AnalysisDecathlon (Strategy)
International sports and leisure specialist Decathlon’s fundamental goal is to “make sports accessible to all”. It defines its purpose to “move people through the wonders of sport”.
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AnalysisDeep dive: Virtuous circle – how retail is cashing in on the resale and rental economy
From Depop to MusicMagpie to Ikea’s Buy Back scheme, the second-hand economy has proliferated over the past decade, but it is only during the last year or two that its business models have really begun to resonate with consumers and retailers alike.
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NewsDecathlon adds Adidas and Speedo to its arsenal in shift to marketplace model
Decathlon UK will expand its website to include products from new brands in a fresh bid to help make sport more accessible to its customers.
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GalleryStore gallery: Decathlon’s new high street store puts sustainability first
Decathlon has opened a new smaller-format store in the heart of Bromley’s town centre.
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AnalysisAnalysis: Will the supermarket shop-in-shop resonate now high streets have reopened?
One of the retail phenomena of the past year has been the rise and rise of the supermarket shop-in-shop.
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AnalysisWhy is Decathlon the people’s champion?
Retail Week discovered where the sector’s CEOs love to shop last week and while there were many of usual suspects – breath-taking stores such as Selfridges, Liberty and Paul Smith – a number of bosses opted for Decathlon.
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NewsDecathlon plans more UK stores as sales climb
Sporting goods giant Decathlon has reported a rise in annual sales in the UK and plans to open more stores here this year and next.
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NewsDecathlon launches 'cashierless shopping' across Dutch stores
Decathlon has launched “cashierless” mobile self-checkout capabilities across all of its stores in the Netherlands.
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NewsDecathlon drops into the red despite sales rise
Decathlon has fallen to a loss in its full-year as competition from supermarkets hampered its like-for-like sales.
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GalleryStore gallery: Inside Decathlon’s £14m London flagship
Decathlon has reopened its Surrey Quays superstore following a £14m refurbishment, which has doubled the branch’s size.
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AnalysisMaking small formats work for big-box retailers
As big-box retailers like B&Q, Screwfix, Dixons Carphone and Decathlon open smaller, high street formats, John Ryan looks at the rules that should be followed.
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NewsAsda adopts owner Walmart’s parcel towers in UK first
Asda has launched its first automated parcel tower designed to speed up online collections and returns for customers.
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DataData: Top 20 international retailers by UK sales
Aldi is the largest international retailer in the UK, ahead of Amazon and Lidl.
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AnalysisAnalysis: Tough times call for stores strategy rethink
2017 could be the year that retailers find themselves at a crossroads and have to decide what to do with their sprawling estates. But which way to turn? John Ryan reports.
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InterviewInterview: Véronique Laury's vision for Kingfisher
When Véronique Laury replaced Sir Ian Cheshire as chief executive of Kingfisher in January 2015 she became the most powerful woman in retail.
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AnalysisSWOT analysis: Will Tesco's tie-up with Holland & Barrett be a success?
Tesco and Holland & Barrett have penned a shop-in-shop partnership as the grocer continues its drive to make better use of excess space.
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