Latest GfK consumer confidence data
Consumer confidence shows no improvement as it drops to near-historic lows
UK consumer confidence dropped again in January and showed little signs of improvement as it reached near-historic lows.
Data: GfK consumer confidence
GfK’s UK Consumer Confidence Barometer has been running since 1974 and is the leading indicator of shopper sentiment in the UK. The monthly survey is conducted among a representative sample of around 2,000 UK consumers aged 16 and above. GfK questions consumers about their personal economic situation, the general economic situation of the UK, and whether or not they feel the timing is right to make major purchases or save their money. Consumer confidence has been tested over the past few years following Britain’s exit from the EU and the coronavirus crisis.
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GfK consumer confidence archive
UK consumer confidence inches up despite warning of ‘tough road ahead’
UK consumer confidence inched up two points in December but remains at record low levels as retailers warned of a tough road ahead.
Black Friday consumer tech sales sink to five-year low
Air fryers, heated clothes airers and electric blankets bucked the downward trend for Black Friday sales this year, according to point-of-sale data by analysts GfK.
Consumer confidence inches up as Sunak takes charge
Consumer confidence has increased slightly, up from the historic lows it reached in recent months.
Analysis: What are retailers doing to avoid a nightmare before Christmas?
Retailers need a Christmas miracle. With unaffordable fuel bills and economic turmoil wreaking havoc on consumer confidence, the backdrop of this year’s festive season is looking closer to a Dickens novel than a winter wonderland
Consumer confidence enjoys meagre boost following mini-budget
Consumer confidence was boosted by former chancellor Kwasi Kwarteng’s mini-budget but remains in the doldrums as shoppers grapple with the “new abnormal”.
Consumer confidence ‘buckles’ to new record low amid spiralling finance fears
Consumer confidence has hit a record low for four out of the last five months, as shoppers’ concerns about personal finances and the economy in the year ahead spike.
Consumer confidence tumbles to lowest level since 1970s
Consumer confidence tumbled to an all-time low in August as the UK prepares for a bleak winter.
Consumer confidence stagnates at lowest ever levels
Consumer confidence remained low in July as shoppers feel the cost-of-living pinch
Consumer confidence drops to record low as economic gloom spreads
Consumer confidence has taken another blow in June as the cost-of-living crisis worsens.
Consumer confidence plummets to lowest-ever levels as cost-of-living crisis escalates
Consumer confidence has reached an all-time low since records began in 1974.
Data: Consumer confidence tumbles as cost-of-living crisis intensifies
Consumer confidence fell sharply in April as people grappled with rising costs.
Data: Consumer confidence plummets as cost-of-living crunch bites
Consumer confidence dropped further in March as concerns over the cost of living grew, with 30-year-high levels of inflation and soaring fuel and food prices.
Data: Consumer confidence hits lowest point in a year as price rise fears grow
Consumer confidence has dropped to its lowest point since January 2021, one of the worst months of the pandemic.
Data: Confidence drops as consumers brace for rising inflation
Concerns around the increase in fuel costs, as well as rising inflation and interest rates, led to a decrease in consumer confidence in January.
Data: Confidence edges down as consumer interest in major purchases declines
The rising cost of living and the Omicron variant have led to a decrease in consumer confidence during the festive season.
Data: Consumer confidence rises as shoppers gear up for Black Friday deals
Consumer confidence grew in November despite increased concerns of sky-high inflation rates.
Data: Consumer confidence drops for third month in a row
October marked the third month in a row that consumer confidence fell as consumers faced ongoing fuel and food shortages and rising inflation, as well as a growing number of Covid-19 cases.
Data: Consumers ‘slam on the brakes’ as confidence hit by rising living costs
Consumer confidence fell in September with the combination of rising fuel and food prices, supply chain challenges, inflation and the end of furlough stoking fears of a looming cost of living crisis.
Data: Confidence edges down as consumers choose saving over spending
Consumer confidence remained at pre-pandemic levels despite threats of rising inflation and housing prices.
Data: Consumer confidence edges ahead of pre-pandemic levels
Consumer confidence increased in July as the easing of restrictions and pent-up demand led to an increase in spending.