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Data: GfK consumer confidence

GfK’s UK Consumer Confidence Barometer has been running since 1974 and is the leading indicator of shopper sentiment in the UK. The monthly survey is conducted among a representative sample of around 2,000 UK consumers aged 16 and above. GfK questions consumers about their personal economic situation, the general economic situation of the UK, and whether or not they feel the timing is right to make major purchases or save their money. Consumer confidence has been tested over the past few years following Britain’s exit from the EU and the coronavirus crisis.

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Latest GfK consumer confidence data

Consumer confidence plummets to lowest-ever levels as cost-of-living crisis escalates

2022-05-20T00:01:00+01:00By Rosie Shepard

Consumer confidence has reached an all-time low since records began in 1974.

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GfK consumer confidence archive

Data: Consumer confidence tumbles as cost-of-living crisis intensifies

2022-04-22T06:00:00+01:00By Caoimhe Gordon

Consumer confidence fell sharply in April as people grappled with rising costs.

Data: Consumer confidence plummets as cost-of-living crunch bites

2022-03-25T06:30:00+00:00By Rosie Shepard

Consumer confidence dropped further in March as concerns over the cost of living grew, with 30-year-high levels of inflation and soaring fuel and food prices.

Data: Consumer confidence hits lowest point in a year as price rise fears grow

2022-02-25T00:01:00+00:00By Rosie Shepard

Consumer confidence has dropped to its lowest point since January 2021, one of the worst months of the pandemic.

Data: Confidence drops as consumers brace for rising inflation

2022-01-21T06:15:00+00:00By Caoimhe Gordon

Concerns around the increase in fuel costs, as well as rising inflation and interest rates, led to a decrease in consumer confidence in January.

Data: Confidence edges down as consumer interest in major purchases declines

2021-12-17T06:58:00+00:00By Caoimhe Gordon

The rising cost of living and the Omicron variant have led to a decrease in consumer confidence during the festive season.

Data: Consumer confidence rises as shoppers gear up for Black Friday deals

2021-11-19T06:00:00+00:00By Rosie Shepard

Consumer confidence grew in November despite increased concerns of sky-high inflation rates.

Data: Consumer confidence drops for third month in a row

2021-10-22T05:00:00+01:00By Caoimhe Gordon

October marked the third month in a row that consumer confidence fell as consumers faced ongoing fuel and food shortages and rising inflation, as well as a growing number of Covid-19 cases.

Data: Consumers ‘slam on the brakes’ as confidence hit by rising living costs

2021-09-24T06:30:00+01:00By Caoimhe Gordon

Consumer confidence fell in September with the combination of rising fuel and food prices, supply chain challenges, inflation and the end of furlough stoking fears of a looming cost of living crisis.

Data: Confidence edges down as consumers choose saving over spending

2021-08-20T14:14:00+01:00By Caoimhe Gordon

Consumer confidence remained at pre-pandemic levels despite threats of rising inflation and housing prices.

Data: Consumer confidence edges ahead of pre-pandemic levels

2021-07-23T06:00:00+01:00By Caoimhe Gordon

Consumer confidence increased in July as the easing of restrictions and pent-up demand led to an increase in spending.

Consumer confidence flattens as threat of inflation curbs growth

2021-06-25T03:01:00+01:00By Hugh Radojev

Consumer confidence remained flat in June as lingering coronavirus restrictions combined with the threat of inflation dampened growth.

Consumer confidence returns to pre-pandemic levels as restrictions eased

2021-05-21T05:30:00+01:00By Caoimhe Gordon

Consumer confidence recovered in May, regaining all the ground lost during the Covid outbreak, as lockdown restrictions were relaxed and the UK’s successful vaccination rollout continued.

Confidence inches up in April as consumers remain cautious about future

2021-04-23T00:01:00+01:00By Rosie Shepard

The rise in consumer confidence levels slowed in April as new Covid-19 variants and economic worries dampened the reopening of stores and hospitality.

Consumer confidence rises for third month as end of lockdown nears

2021-03-19T00:01:00+00:00By Rosie Shepard

Consumer confidence increased in March as the vaccine rollout continued and the end of lockdown grew nearer.

Consumer confidence boosted in February as vaccine rollout continues

2021-02-19T00:01:00+00:00By Rosie Shepard

Consumer confidence jumped in February as the UK looks forward to a post-pandemic future.

Vaccine promises do little to boost consumer confidence

2021-01-22T00:01:00+00:00By Rosie Shepard

Consumer confidence dropped at the beginning of the year, despite promises that the vaccine would bring life back to normal.

Consumer confidence rises in time for Christmas

2020-12-18T00:01:00+00:00By Rosie Shepard

After reaching a six-month low in November, consumer confidence climbed this month as the UK entered the festive season.

Consumer confidence slips to six-month low as coronavirus restrictions tighten

2020-11-20T07:01:00+00:00By Hugh Radojev

UK consumer confidence fell to its lowest ebb since the spring as coronavirus restrictions tightened, leaving one in three hospitality businesses wondering whether they will survive.

Consumer confidence risks ‘double dip’ as personal finance fears mount

2020-10-23T05:00:00+01:00

Consumer confidence is at risk of dropping sharply in the run-up to Christmas as shopper anxiety about the economy is compounded by growing unemployment concerns.

Consumer confidence climbs in September but new restrictions loom

2020-09-25T00:01:00+01:00By Rosie Shepard

Consumer confidence rose in September as people began to return to offices, shops and restaurants.