Britain is primed for “a sharp snap back” in consumer spending as lockdown eases driven by a desire to return to bricks-and-mortar retail.
According to Deloitte’s Consumer Tracker ‘going to a shop’ topped the list of leisure activities consumers are most likely to do after lockdown, with 63% saying they’d plan to return within a month of lockdown restrictions easing.
The rising appetite to return to shops came alongside the biggest jump in consumer confidence that Deloitte’s tracker has registered since it was launched 10 years ago, with consumer confidence levels up 6% overall in the first quarter of 2021 to -11%.
Every measure of confidence registered year-on-year and quarter-on-quarter growth, with the vaccine rollout driving an 8% uplift in sentiment around health and wellbeing on a quarterly basis to -26%.
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