Lockdown and Black Friday combine to deliver bumper online sales
Online sales rocketed last month to deliver the highest growth in more than a decade, boosted by the impact of lockdown and Black Friday promotions.
Ecommerce sales climbed 39% year on year, the greatest November growth since 2007, industry body IMRG and Capgemini reported.
The increase was delivered against a tough year-on-year comparison of 20% in 2019, which was itself a year-high.
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