Chinese fast-fashion pureplay Shein exploded onto the fashion market in disruptive style, quickly becoming a well-known name among its core demographic of social media-savvy 16-to-30-year-olds. The etailer, which sells womenswear, menswear and childrenswear, beauty products and homeware, was started in 2008 in Nanjing, China, by Chris Xu.As well as its presence in the UK, Shein has dedicated online sites for the US, Italy, France, Spain, the Middle East, Australia and Russia, and ships to over 200 countries. Retail Week provides news, analysis, features and opinion about Shein and the fashion sector.
Shares in online fashion giant Shein slid during early trading on its first day as a publicly listed company.
While Shein has lost its advantage in the US as a result of the de minimis loophole being closed, price competition in the UK market remains fierce without government intervention.
A much-diminished valuation and market challenges haven’t dissuaded Shein from proceeding with an IPO, but can it keep up the pace that made it so disruptive, asks George MacDonald.
Shein is aiming for a stock market valuation of almost £20bn when it makes its debut in Hong Kong next month.
The two huge online retailers have been battling a copyright row out in court. After judgment was handed down last week, Addleshaw Goddard legal director Rebecca Newman pinpoints the takeaways for retailers
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