More on Currys
Data
Ranking: the retailers with the greatest estimated media value on their social posts
As the cost of paid social marketing rises, we’ve teamed up with Sprout Social to show you the retailer social media posts with the highest earned media value (EMV). In other words, what the brand exposure of a post is worth in cash.
Analysis
Currys: What does the future hold following Baldock’s exit?
In a surprise announcement last week, the Currys board revealed that its chief executive of eight years, Alex Baldock, has decided to leave the business to take on a new external position