Broadsign
Broadsign develops the leading global platform for managing and monetising out-of-home (OOH) media. The company, which also operates Place Exchange by Broadsign, the largest independent SSP for Digital OOH, empowers media owners, media buyers, and retailers to harness the power and reach of out-of-home to connect with audiences in ways unlike any other advertising channel. More than 3 million static and digital signs along roadways and in airports, shopping malls, grocery and convenience stores, health clinics, transit systems and more run on Broadsign.
Contact info
- Website:
- https://broadsign.com
Retail VoiceFive tips for building an in-store media network that attracts omnichannel advertisers
In-store media represents a significant and largely untapped revenue stream for retailers, but turning a screen network into a high-performing media business demands more than hardware investment says Broadsign retail media sales director EMEA Mike Skene