Zalando

Analysis: How etailer Zalando has become a fashion frontrunner

By 2014-09-03T13:04:00

Until now, Zalando has been building itself into the “Amazon of fashion”. However, according to its fashion buyer, the retailer is now more focused on bringing the “right product” to its site.

German etailer Zalando has gone from online start-up to a business that is bigger than Asos in less than six years. Retail Week finds out more.

Subscription content

Please sign in now if you have a subscription or are already registered with us.

Retail Week

Register for free to continue reading

Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.

Register today for a taste of our high-quality intelligence and enjoy:

  • 3 free articles a month on Retail-Week.com
  • Detailed analysis of current trends and events 
  • Exclusive newsletters
  • In-depth reports, videos, interviews and much more

Discover Retail Week register now

Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.