Analysis: How etailer Zalando has become a fashion frontrunner

Until now, Zalando has been building itself into the “Amazon of fashion”. However, according to its fashion buyer, the retailer is now more focused on bringing the “right product” to its site.

German etailer Zalando has gone from online start-up to a business that is bigger than Asos in less than six years. Retail Week finds out more.


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