The City’s verdict after B&M goes ‘back to basics’
Yesterday, value retailer B&M’s new chief executive unveiled a “decisive” plan to get the brand back on track after it issued a profit warning. Here’s how the City responded to his “back to basics” approach.
New B&M boss Tjeerd Jegen has grasped the nettle, after the value retailer’s profits for the first half sank to £198m and like-for-like sales were broadly flat, due to a dip in food revenues.
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