The London-based retail delivery start-up Quiqup, which delivers retail orders to shoppers via bicycle couriers, has raised £20m in its latest round of funding.

Quiqup delivers purchases made by London shoppers from a variety of retailers including Argos, Whole Foods, Uniqlo and The Body Shop.

The retail delivery start-up’s Series B funding round, which was led by New York-based fund Jobi Capital alongside existing investors, will fund Quiqup’s UK and international expansion, as well as bolstering its technology and operations.

“Quipup touts itself as a start-up that can partner with any retailer irrespective of size”

The start-up was launched in 2014 and now employs 110 staff and over 2,000 self-employed couriers with a similar delivery model to start-ups Deliveroo and Uber’s latest venture, UberEats.

Shoppers can use Quipup’s mobile app to purchase and order delivery of retail items to a location of their choice, and retail partners can schedule deliveries instantly.

The retail start-up, which currently partners with Whole Food and Burger King, plans to launch across several UK cities this year.

Quipup touts itself as a start-up that can partner with any retailer irrespective of size, and said that larger businesses can ‘quickly and easily offer on-demand delivery by seamlessly integrating Quipup’s last-mile logistics solutions into their existing ecommerce platform.’

Chief executive and co-founder Bassel El Koussa said: “As consumer expectations change, retailers of all sizes and verticals will be expected to offer flexible, efficient, and affordable delivery services.

“Time is a precious commodity for today’s consumer, and Quiqup was created to help people make more time for what they enjoy most.

“Today’s investment brings us one step closer to our goal of bringing on-demand delivery to the mass market.”