By Roland Bodenham, Alex Hamilton and Laura Heywood2016-09-14T12:48:00+01:00
The Hackathon in association with Yext will challenge teams to find a way to drive online shoppers into store locations, all in 24 hours.
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The founder & CEO of Yext and the UK MD discuss the importance of developing digital talent.
After the third round of judging head of digital stores at M&S Richard Hewitt discusses his impressions.
As midnight comes we look ahead to the next few hours and the morning judging session.
Laura Heywood talks with head judge Nick Lansley about what it takes to win.
Hour Zero: What is the Hackathon and how will the teams be judged?
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