Analysis: Virtual fashion, gamification and AI ambivalence

Tech 2019 hologram

“Business models is one of the biggest areas of innovation happening today. Uber, Rent the Runway, Airbnb – they didn’t invent anything, they just changed the business model and that changed the market.”

Innovation catalyst Andrew Vorster made this observation at Retail Week’s Tech. festival – a prescient reminder of the proliferating forces challenging how retailers operate today.

As retail is increasingly influenced by customer trends that span far beyond their traditional and established rivals, what are the trends that will genuinely transform how retailers operate in the coming years?

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