Coast has teamed up with last-mile fulfilment service Doddle enabling shoppers to return their purchases for free.

The upmarket fashion retailer has tied up with Doddle, allowing shoppers to collect and return purchases from the retailer free of charge via 50 collection points across the UK.

This is the latest retail tie-up for Doddle, whose partners include Asos, Warehouse, New Look and Oasis.

The tie-up will allow Coast’s shoppers to return items they want refunded to one of Doddle’s transport hub collection points and will take three days to be processed.

Customers can also pay £1 to have a Doddle courier collect the item they want to return from their home via the fulfilment service’s Doddle Runner service.

Coast head of ecommerce Emma Bonar said: “We want our customers’ online shopping experience to be as easy and hassle-free as possible. Working with a partner like Doddle allows us to do that.”

Doddle chief executive Tim Robinson added: “We’re delighted to be working with such a well-known British label as Coast to offer its customers a convenient and fast way to return online shopping.

“Quick and easy returns policies are critical to winning over online consumers, but it can be a challenge to optimise this process. Doddle is able to support retailers by making the returns process even quicker, for the benefit of the end consumer.”