The clash between the European Union and etail giant Amazon is a case of ethics versus big data.
This week, the European Commission informed Amazon of its preliminary view that the etailer breached EU antitrust rules by leveraging data from its third-party Marketplace sellers to gain dominance in the market.
Initial findings from a review that began in July last year suggest that ”very large quantities of non-public seller data” feed into Amazon’s retail business and that is ”used to calibrate Amazon’s own offers and strategic business decisions to the detriment of other sellers”.
A second investigation is now under way by the commission to uncover whether Amazon gives preferential treatment to sellers that use its Fulfilment by Amazon logistics services and to understand the criteria that Amazon sets to select the winner of the ’Buy Box’ on its site.
Please sign in now if you have a subscription or are already registered with us.
Retail-Week.com provides premium, in-depth intelligence that helps retailers judge risks, spot opportunities and identify what they need to do to win in the digital economy.
Register today for a taste of our high-quality intelligence and enjoy:
Discover Retail Week register now
Please note, if you have recently purchased a subscription, it may take a few minutes before your account is updated.