All Superdrug articles – Page 11
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NewsHalfords hires Gerry Murphy as group brand marketing director
Car parts and bikes retailer Halfords has appointed former Superdrug marketing director Gerry Murphy as its group brand marketing director.
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AnalysisStir up talent in the milk round
Retailers are adopting innovative ways of attracting prospective employees, finds Liz Morrell
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NewsSavers narrows losses
Value health and beauty chain Savers, part of the AS Watson Group, has narrowed its losses as it implements the second year of its turnaround.
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AnalysisWorking with celebrities
Retailers are quick to sign-up stars to bask in their reflective glory and it can do wonders for their brand. But sometimes a tie-up can do more harm than good
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NewsSuperdrug signs up Gavin & Stacey star Joanna Page to front ads
Superdrug has signed up former Gavin & Stacey star Joanna Page as the new face of the health and beauty retailer.
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NewsSuperdrug set to experiment with virtual make-up
Superdrug is trialling virtual mirror technology in two of its stores to allow shoppers to experiment with different colours and shades of make-up.
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NewsSuperdrug launches £9.99 value version of luxury skin cream
Health and beauty group Superdrug is to launch a £9.99 high street version of a luxury product more typically sold for £225.
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NewsSuperdrug launches store beauty academies
Superdrug has launched beauty academies in five stores this week to enhance its beauty credentials.
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NewsSuperdrug plans Christmas ad campaign to win back shoppers
Health and beauty retailer Superdrug is to launch its first TV advertising campaign for 10 years in October, in a bid get customers to rediscover the brand.
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NewsThe Perfume Shop to trial Superdrug tie-up
The Perfume Shop is gunning to be the number one perfume retailer in the UK, after signing a deal with sister firm Superdrug to trial shop-in-shops in its stores.
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NewsSuperdrug plans new focus on own brand
Superdrug is to push its own-brand and exclusive ranges after reporting it has reduced its losses in its full-year accounts to December 26, 2009.
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NewsSuperdrug reduces full-year losses
Superdrug has reduced its losses in the full year to December 26, 2009, by improving margins and reducing operating costs.
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AnalysisOffers hot off the press
Every weekend, newspapers are running special promotions with retailers, but how do they work and which ones succeed in pulling in the punters?
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OpinionAye, aye Captain
A visit to Unilever’s Customer Insight & Innovation Centre highlights just how seriously it takes its role as a category captain.
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Analysis
Making training as simple as ABC
The overhaul of retail vocational training should benefit everyone
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NewsSuperdrug ups value game with £1 cosmetics line
Superdrug will launch a £1 cosmetics collection next month as it seeks to ramp up its value credentials.
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NewsSuperdrug to slash prices in £5m Sale
Superdrug is to launch a £5m Sale on Boxing Day, cutting the prices across its stores by up to 80%.
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NewsSuperdrug plans to start loyalty programme to focus on customers
Health and beauty giant Superdrug plans to launch a loyalty card in the UK in the next year.