Analysis: Will mandatory face masks muzzle retail’s recovery?

customer face mask

Last Friday the government made face coverings mandatory for the public in all retail stores. Retail Week analyses what effect this will have on consumer confidence and economic recovery.

Having trailed the idea of mandatory face coverings in shops in England for weeks, the UK government brought its guidance into effect from July 24. 

Face coverings in stores have been mandatory in Scotland since July 2 and required on all forms of public transport, in England at least, since June 15. Yet the rollout of the new measures has not gone smoothly.

For one thing, the government did not publish the guidelines until Thursday afternoon, giving affected retailers less than 12 hours to effectively work out strategies for dealing with them.

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