Halfords has rolled out a raft of initiatives to reduce motoring costs for shoppers amid the cost-of-living crisis.

Halfords autocentre

Halfords has launched a new initiative to reduce prices across all of its motoring categories, as well as expanding its price match scheme to more motoring categories in a bid to help shoppers tackle rising prices.

The motoring specialist said its Halfords Motoring Club membership scheme, which entitles members to a free 10-point car check, £5 voucher and £10 discount off of an MOT, has saved customers £14m in motoring costs since its launch in March.

The retailer is aiming to have 1 million subscribers to the Motoring Club by the end of this financial year.

Halfords has also pledged that from autumn all MOTs across its 600 autocentres will offer a saving of up to 25% versus its competitors. 

The retailer has also launched a bike exchange programme, which allows shoppers to trade in their old bikes in exchange for vouchers to spend with the retailer across any of its product categories.

Halfords chief executive Graham Stapleton said its second-hand bike exchange was “absolutely” launched with the cost-of-living crunch in mind.

Chief customer officer Karen Bellairs said: “At Halfords, we see it as our duty to help drivers motor for less, and that’s why we’ve worked so hard to reduce prices across thousands of motoring essentials, strengthen our price match guarantee and made a new pledge that our autocentres will always be up to 25% cheaper than car dealerships. We know this won’t solve the problem entirely, but it’s our hope that it goes a considerable distance to help motorists up and down the country to stay safe on the road when they need us most.”