All Seasalt articles
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Analysis
International Women’s Day 2024: how are retailers celebrating?
As the calendar flips to March 8, Retail Week shines the spotlight on what some retailers are doing to mark International Women’s Day (IWD).
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News
Seasalt Christmas sales surge as shoppers return to stores
Seasalt has reported “record” Christmas trading performance across all channels, crediting store performance in particular as the brand continues to resonate with shoppers.
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Analysis
Five ways Cornish fashion brand Seasalt will continue to outperform the market
Seasalt is a rapidly growing lifestyle clothing brand that differentiates through its Cornish heritage and places social and environmental responsibility at its core.
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Analysis
Fashion retail leaders predict what future consumers will want to buy
Leaders and product bosses from New Look, The Very Group, Matalan, Bam, N Brown, Secret Sales, Fat Face and Seasalt reveal the products and trends they expect to be big news over the next three years
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News
Exclusive: Seasalt to open first store in New Zealand
Cornish fashion retailer Seasalt has confirmed the opening of its first standalone store in Auckland’s Milford Centre this month as part of its continued international expansion, Retail Week can reveal.
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Analysis
The biggest consumer trends of Christmas 2023
How customers will be shopping during the 2023 golden quarter
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News
Exclusive: Seasalt appoints two new executives
Cornish fashion retailer Seasalt has announced the appointment of Mel Wilcox as its first chief information officer and Duncan Tennent as the brand’s new director of strategic partnerships, Retail Week can reveal.
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News
Seasalt hails ‘outstanding’ full year as sales and profits boom
Cornish fashion brand Seasalt has posted a hike in sales and profits for the full year to January 29, 2022, which it credited to the success of its in-store and online performance as well as its “successful third-party relationships”.
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News
Seasalt to sell in Marks & Spencer Ireland stores
Cornish fashion brand Seasalt has confirmed it will be sold in Marks & Spencer stores across Ireland from later this month, joining the ‘Brands at M&S’ line-up.
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News
Seasalt launches resale platform with sustainability specialist Reskinned
Cornish fashion brand Seasalt has announced the launch of a resale platform with sustainable pre-loved repair and resale specialist Reskinned.
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News
Seasalt enjoys record Christmas store trading but warns of online challenges
Cornish fashion brand Seasalt hailed record in-store trading over Christmas but warned online sales would continue to be challenging in 2023 due to macroeconomic conditions.
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Analysis
The great service shortfall: Tackling retail’s new pandemic
Customer service levels were hammered during the pandemic, but the era of ‘Covid-forgiveness’ among consumers is over.
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Analysis
Analysis: How can fashion retailers soothe their rising returns headache?
The returns headache for fashion was exacerbated over the Christmas period and is rising in line with online growth. How can retail tackle the issue head-on?
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Analysis
Retail 2022: 59 CEOs reveal strategy for the year ahead
Leaders from Gymshark, Currys, Pets at Home, Levi’s and Beauty Pie are among 59 chief executives that have spoken to Retail Week in-depth about their 2022 strategy as part of a major new report
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Analysis
In the founder's footsteps: setting the direction when the trailblazer steps aside
Many retail businesses are intrinsically linked to and even defined by their founders, but what happens when it comes time for that person to stand aside? Retail Week looks at past successes and failures and what needs to be put in place to ensure the process goes smoothly.
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News
Pingdemic hits fashion as stores forced to close
Fashion retailers are being forced to close shops and the opening of a new department store has been delayed as the ‘pingdemic’ forces workers to isolate.
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Retail Navigator Analysis
Seasalt (SWOT)
Seasalt’s strong product handwriting and clear brand identity have helped it buck the trend in the challenging UK fashion market in which mainstream chains have been struggling.
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Retail Navigator Analysis
Seasalt (Overview)
Seasalt is a rapidly growing lifestyle clothing brand that plays on its Cornish heritage and puts social and environmental responsibility at the heart of its vision.
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Retail Navigator Analysis
Seasalt (Financials)
Seasalt staged a strong post-pandemic recovery in the year to end-January 2022 (FY2021). Group sales rose 38.2% to £96.4m, reflecting a 200% surge in store sales and 8.2% growth in online revenues against strong comparatives. Profitability also strengthened on the back of the robust trading performance and the ongoing renegotiation of leases, with pre-tax profits soaring 167% to £6.5m and pre-tax profit margin virtually doubling to 6.7%.
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Opinion
Lisa Byfield-Green: ‘As Amazon grows, many retailers still struggle with online basics’
Online will remain the fastest-growing channel even when stores reopen, but are retailers really prepared?