Why retailers are operating their own marketplaces to increase choice and win customers
Why are more retailers now looking into operating their own marketplaces? Find out in this report by Retail Week and Mirakl.
While only 12% of retailers have launched marketplaces, an increasing number are looking at ways to drive conversion and take on the likes of Amazon and eBay.
Inside this report you will find:
- Insights from exclusive research based on interviews with 60 retailers
- The impact of marketplace dominance on ecommerce
- Why the marketplace operator model delivers ROI.
- PDF, Size 2.02 mb