‘Cost-of-living tsar appointment smacks more of spin than substance’

Grocery shelves with a red arrow pointing up over the top

As the punishing weight of inflation dominates daily life – and looks as if it will continue to for a long time yet – the government’s latest attempt to address the issue is the appointment of a cost-of-living tsar.

Just Eat co-founder David Buttress was brought on board in the unpaid role this week. There is no reason to doubt he will approach the challenge with goodwill and energy, but the creation of such a position sadly seems unlikely to herald much of significance.

Buttress was drafted in by the Chancellor of the Duchy of Lancaster, Steve Barclay, who is also Boris Johnson’s chief of staff. Barclay said that Buttress “will work in partnership with the private sector to identify, develop and promote new and existing business-led initiatives that support people with rising costs of living – from discounted prices or product offers to the expansion of business-run programmes”.


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