Austin Cooke: The MD leading Poundland's makeover

Austin Cooke, managing director of Poundland

From buying up Wilko units to an intensive store transformation programme and digital developments, Poundland has had a busy few years. Managing director Austin Cooke tells Retail Week why there’s no room for complacency when it comes to customer experience 

From buying up Wilko units to an intensive store transformation programme and digital developments, Poundland has had a busy few years. Managing director Austin Cooke tells Retail Week why there’s no room for complacency when it comes to customer experience 

 

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