Westminster City Council has begun testing a Japanese-inspired design for the area. If approved, it will allow pedestrians to walk diagonally across the Oxford Circus intersection for the first time.
Work is due to begin on the scheme next summer and is expected to last nine months.
New West End Company chief executive Richard Dickinson has given the proposals his support.
âThe proposed Oxford Circus Diagonals are just one of many outstanding enhancements resulting fromÂŁ1 billion of investment into Londonâs West End over the next four years,â said Dickinson.
Plans are also under way to widen the pavements of Oxford, Regent and Bond Street to make them more shopper-friendly.
Dickinson added: âNine out of 10 visitors to London come to the West End, so we have a duty to ensure that it continues to be the worldâs top shopping destination in 2012.â


















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