Kroger aims to take on Amazon with marketplace launch

Kroger is to launch an online marketplace

Kroger, the biggest grocer in the US, is to launch its own online marketplace in a bid to compete with rivals such as Amazon and Walmart.

Products from thousands of third-party sellers will be offered through the Kroger Ship service.

The marketplace will go live this autumn, in partnership with marketplace software platform provider Mirakl, Kroger revealed.

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