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Data trends: how consumers will really shop in 2021 Watch on demand

 

Expert panel: 2021’s most bankable consumer trends

The golden quarter defines the balance books for many retailers and helps sustain a business throughout the year to come. 

However, 2020 was a year like no other. While online thrived, figures from BRC-ShopperTrak show footfall fell at physical locations by 46.1% in the five weeks to January 2.

Now, with the UK in its third lockdown, understanding the consumer is critical. 

Retail Week brought together leading retailers and experts including Edwin Booth, chair and CEO of grocer Booths, and Raj Pattni, head of market and customer insights at Barclays, for a virtual panel discussion, Data trends: how consumers will really shop in 2021. 

Together we unpicked exclusive shopper insight data from Barclays and discussed the lessons learned from the golden quarter and what they reveal about how consumers will really shop in 2021.