MyDeco.com, set up by LastMinute.com co-founder Brent Hoberman, has been boosted by investment from eVenture Capital Partners, a backer of Groupon.
The fund-raising, revealed by The Sunday Telegraph, is the third by online furnishings aggregator MyDeco, which was set up in 2007, following investment by Burda of Germany and the Rothschild family.
EVenture’s European fund is backed by Otto Group, the German catalogue group which owns Freemans.
The value of eVenture’s investment is undisclosed but the group will take a seat on the board of the furnishings specialist.
The MyDeco site is renowned for its virtual 3D technology which allows users the chance to see how items would look in their own home.