Mothercare has hired former Play.com director Ryan Murray as its new trading director for the Early Learning Centre (ELC) chain.
Murray will focus on UK trading and will support the buying and sourcing teams to “evolve the ELC unique product ranges”, according to Mothercare group UK commercial director Matt Stringer, who Murray reports into.
Murray said: “I am extremely excited to be joining ELC, which is the iconic brand in the educational toy market. I look forward to working with the team to take this great business forward.”
It was revealed this week that Mothercare is mulling a sale of its ELC chain. It has held talks with potential advisers, however it is yet to make a formal decision regarding offloading the pre-school children’s retailer.