eBay to launch first ever pop-up shop for swapping trainers

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eBay UK has announced the opening of a first-of-its-kind pop-up shop, where people can swap their previously used or unworn trainers for a pair they will actually wear.

The Swap ‘Em Out store will open in London’s Soho on March 25 as a ticketed event. The public can apply online for a chance to exchange their trainers for a different pair of a higher value.

Some attendees will have their trainers exchanged for a ‘Top Swap’, where they have the chance to get their hands on shoes such as Nike Off-White x Air Jordan 1 Euro – worth approximately £4,300.

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