All Liberty articles
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AnalysisThe stores forecast: Five predictions for physical retail’s future
Retail Week’s Stores Week 2022, this year’s edition of our annual event celebrating bricks and mortar, begins today. From Marks & Spencer, Liberty and Rapha to Benefit Cosmetics and Ikea’s real-estate arm Ingka Centres, brands and retailers from across the industry will reveal how they are investing in their store strategies and what they see as the future of stores.
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Prospect Analysis
Liberty (Overview)
Liberty Retail, which operates the Tudor-style department store on London’s Great Marlborough Street, has been revitalised of late.
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Prospect Analysis
Liberty (SWOT)
Because of its iconic London store and the strong fabric wholesale division, Liberty Retail enjoys a significantly higher profile both at home and abroad than its sales levels might merit. Collaborations with major brands such as Barbour, Dockers and Nike have raised the profile of the brand across a much wider target audience than the flagship store could ever hope to reach.
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Prospect Analysis
Liberty (People)
Adil Mehboob-Khan, former CEO of Luxottica, was appointed as Liberty’s chief executive at the beginning of 2018, taking the helm from Sarah Halsall who has now become MD and operations director.
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Prospect Analysis
Stores at Liberty
Liberty has been working hard to maximise selling space through the conversion of underused or non-commercial space at its labyrinth-like Tudor building on Great Marlborough Street.
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Prospect Analysis
Technology strategy at Liberty
Technology continues to play a significant role for the business and investment in the retailer’s IT capabilities has been increased over the past couple of years
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Prospect Analysis
Liberty (Strategy)
Under previous leadership, Liberty successfully completed the ‘Renaissance of Liberty’ programme, which focused on recapturing its original quirkiness and design in order to better connect with its core customers. The retailer has worked hard to introduce many new and exciting fashion brands to London for the first time.
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Prospect Analysis
Liberty (Financials)
Financial overview Impacted by the pandemic, group sales slumped 40% to £55.8m in FY2020 Online sales grew strongly to account for over half of sales Returned to the black at the operating level, with pre-tax losses significantly reduced Impacted by the pandemic, Liberty Retail sales slumped 40% to ...
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Prospect Analysis
Ecommerce at Liberty
In June 2020 Liberty completed a rebrand of the business to coincide with its 145th birthday. This included a redesigned website, LibertyLondon.com, delivered in partnership with Tryzens.
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Prospect Analysis
Customer and marketing at Liberty
Management has implemented a strategy that involves establishing Liberty as a global luxury brand across its distinct business activities while maintaining its status as one of the UK’s great shopping emporiums.
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Prospect Analysis
Supply chain at Liberty
As part of the modernisation of the business, core systems covering the logistics and supply chain functions have been overhauled.
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Prospect Analysis
Liberty (Outlook)
While trading for the Liberty flagship is set to remain tough going forward as the pandemic continues to impact visitors to London, investment in its ecommerce platform has proved timely, with online sales surging 45% to account for more than half of sales during the challenging 2020 financial year.
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Gallery
In pictures: The best Christmas window displays around the world
From Thailand to France to Venezuela, Retail Week takes a look at the festive windows of department stores from around the globe.
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News
Liberty rebrands digital flagship as it celebrates 145 years
London department store Liberty has completed a rebranding including a new logo and redesigned website, as it celebrates its 145th birthday this year.
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Gallery
Store gallery: The rise of fashion rental at Liberty and Selfridges
Luxury fashion rental platforms Hurr and My Wardrobe HQ both unveiled pop-ups in two of the most famous department stores in London.
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Analysis
Smashing it: Nine retailers that powered ahead in 2019
Torrid trading conditions meant retail casualties made headlines throughout 2019. Sometimes it appeared that the entire retail industry was in the emergency ward, but that’s not so. Here we take a look at some of the successful retailers that smashed it out of the park this year.
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Analysis
How has Liberty written a department store success story?
Liberty has had its controlling stake owned by BlueGem sold for £300m – a significant mark up from its £32m acquisition of the business in 2010. Retail Week looks at what has made the luxury department store a success story and how it continues to brace itself against the backdrop of retail uncertainty.
