All articles by Kate Doherty – Page 2
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Analysis
Watch: How to convert online browsers into committed buyers
Retail Week and Bronto’s new interactive guide unveils crucial insight into how retailers can convert online browsing into revenue-winning sales.
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Analysis
Twitter debate: Are ecommerce and supply chain teams working together effectively?
Join Retail Week and MetaPack for a Twitter debate on the importance of bringing the focuses of the different business functions together.
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Analysis
Analysis: Ensuring ecommerce and supply chain work together to deliver
Retail Week and MetaPack explore how ecommerce and supply chain teams can work together to create a winning fulfilment strategy.
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Analysis
How retailers are using innovative technologies to capture new data sets
Find out how retailers are boosting business opportunities and benefiting from combining new sets of metrics and traditional data.
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Opinion
Blog: Are you loud and proud when it comes to your supply chain?
Combining creativity and efficiency by sharing behind-the-scenes processes with consumers can win their invaluable loyalty.
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Analysis
Accelerating towards a profitable customer-centric transformation
How can retailers speed up the move to omnichannel while at the same time balancing the need to be both profitable and consumer-centric?
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Opinion
Blog: Could warehouse robotics be counterproductive without human supervision?
Retailers may want to prepare for robots in their warehouses but not at the cost of the human touch.
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Analysis
Delivery survey: Take part for a chance to win a ticket to the Customer Experience Summit
Take part in this three minute survey about delivery to be entered into a prize draw to win a ticket to the Retail Week Customer Experience Summit in June.
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Opinion
Blog: Don’t rule out driverless lorries just yet
They may still seem to be the stuff of sci-fi, but driverless lorries are yet more proof that retail supply chains are at the cutting edge of technological innovation.
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Analysis
Analysis: How to leverage the subliminal power of music in store
Whether in the foreground increasing spend rate or at a slow tempo to encourage dwell time, music has a strong influence on in-store behaviour.
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Analysis
Analysis: All you need to know about next-generation lighting
Could smart lighting be one of the most transformative influencers on retail over the next few years adding value beyong illumination?
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News
Clothing prices help peg UK inflation rate back to 0%
The UK inflation rate fell back to 0% in August, down from 0.1% the previous month, largely due to a smaller rise in clothing prices.
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Analysis
Campaign of the Week: Ikea's ad is such stuff as dreams are made on
The latest Ikea TV advert is a departure from furniture retailer ads that depict families sitting around looking pleased with themselves in newly furnished homes.
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Analysis
Campaign of the Week: Morrisons' yellow pepper turns heads
This week, Londoners might have noticed the skyline either blighted or enhanced - depending on their perspective - by a mobile giant yellow pepper.
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Analysis
Webinar: Collaboration and solid infrastructure are crucial to ICT agility, says John Lewis IT strategy boss
Collaboration, mixed skills and a robust infrastructure are at the heart of ensuring a retailer has excellent IT agility.
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Analysis
Campaign of the Week: Sports Direct's Slazenger tennis ad is on target
Frustrated sport fans weighed down by England’s early World Cup exit are now happily able to invest their enthusiasm into the Wimbledon tennis tournament.
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Analysis
Campaign of the Week: Halfords' Bike Whisperer gets touchy feely
While some comedy campaigns struggle to elicit the smallest of smiles, it’s likely that The Bike Whisperer of Halfords will provoke genuine chortles
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Analysis
Campaign of the Week: Etsy.com's first TV ad empowers its sellers
What better way for Etsy to demonstrate support for its sellers than to give them the necessary tools to create their own ad?
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Analysis
Campaign of the Week: Mr Porter's Tube takeover is effective marketing
Location, location and the attention of a target audience - Mr Porter has cracked key elements of modern, effective marketing in its latest campaign.
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Analysis
Campaign of the Week: O2 turns its 'Be More Dog' spotlight on Priority app
O2 has flexed its ‘Be More Dog’ muscle once again, this time with a focus on its O2 Priority app.
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