Lick’s paint range is now available to shop online from B&Q’s site, alongside a raft of new home decorating assistance for shoppers.

Lick Paint

The Lick page will host several tutorials, including how to create an interiors mood board and how to prepare and paint a room, as well as community reviews and inspiration. 

The paint is not currently available to shop in stores, but can be ordered via click and collect. 

The tie-up follows Lick’s partnership with Screwfix, which made its 127-strong Lick Pro range of professional paints, tools and wallpaper available to order through its site. 

B&Q category director for decor and surfaces Nicky Fisher said: “We’re delighted to partner with Lick, extending our painting and decorating range for customers at with its great quality products as well as mood-boarding, inspiration, help and advice. From beautiful paint colours to innovative product design, we’re excited to be working with such a sustainable and aspirational new brand.

”With our next day click and collect and free delivery over £75, our customers can get their hands on Lick’s range quickly and easily at and feel inspired to transform their interiors”

Lick chief executive Lucas London said: “At the heart of Lick is a community-driven colour movement that aims to improve the consumer experience of decorating through a content-rich approach paired with high-quality guidance.

”Partnering with B&Q emphasises this core value. At just three years old, we’re incredibly proud to have Lick launching online at the nation’s favourite DIY store, providing the brand with a platform to help and inspire a wide pool of decorators who seek colour confidence and a supportive, enjoyable experience, and who ultimately want to have a high-quality product on their walls.”